Posted by Business leader from Wired
October 2, 2024
When Formula E launched, it was ahead of its time. Not in the visionary sense'though it was racing EVs before owning one was cool'but literally: electrification was barely capable of supporting a high-end motorsport. In 2014 Formula E cars were 100 mph slower than those in IndyCar and Formula One, and their batteries lasted only half a race. 'You had this crazy kind of triathlon transition, where the drivers jumped out halfway and got into another racing car,' says Jeff Dodds, Formula E's CEO. But a lot can happen in 10 seasons. Today the cars are faster, lighter, and more powerful, hitting top speeds of 200 mph and doing 0 to 60 in under 2 seconds. Crucially, they can complete a race on a single charge. Most importantly, they and their drivers offer up good racing, and the fans keep coming back. 'Ten years ago, there wasn't a single fan of Formula E, because we didn't exist'so we've come a long way to just under 400 million,' says Dodds. What hasn't changed is the sport's desire to... learn more
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