Posted by Alumni from TechCrunch
September 9, 2023
Sensor Tower, a prominent market intelligence firm for the app economy, this week laid off a notable portion of its workforce, estimated at around 40 people out of the 270+ at the company, according to LinkedIn's headcount. The layoffs included C-suite executives, TechCrunch has learned from multiple sources, including the CMO, CFO and chief product officer. Other teams impacted include finance and nearly all of marketing, we're hearing. 'Earlier this week, Sensor Tower's management team took necessary steps to reorganize and right-size our business under a talented and experienced senior leadership team,' said Melissa Sheer, a publicist for Sensor Tower, in an emailed statement provided to TechCrunch. 'We are excited about these changes as we position the company for a balance of continued growth and best-in-class profitability. We will provide more details in the coming days,' she said. A popular provider of third-party data and insights for app developers, brands, marketers and... learn more