The backers include Skype Co-Founder Geoff Prentice, former Facebook Executive Grady Burnett, and SC Holdings, led by Jason Stein and Daniel Haimovic. Inspired by Formula 1, the league's rotating schedule aims to build a global fan base. However, the venture faces challenges. Competing with the NBA, which dominates the market and has expanded internationally, will be difficult. Recently, the NBA held games in Paris and Abu Dhabi and is considering opening a Middle East office. Meanwhile, live sports streaming is booming in Asia. Local platforms are investing heavily in Western leagues like MLB and the English Premier League. Homegrown sports, such as Indian cricket and South Korea's baseball league, also drive significant revenue. Subscribe to our Newsletter to increase your edge. Don't worry about the news anymore, through our newsletter you'll receive weekly access to what is happening. Join 120,000 other PE professionals today.
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