Fund managers in the U.S. and Europe still dominate the headlines, but quietly (and in fact increasingly noisily) other investors in emerging markets are honing their craft in contrasting circumstances. Only about 1% of global venture capital is currently deployed in Africa, which raises an interesting question: How should an increasing number of tech founders on the continent go about raising capital in a low liquidity market' Based on my 10 years of experience raising capital for my own startup and advising a portfolio of tech startups in East Africa, I aim to provide my view on how to best fundraise in tough market conditions. As of 2024, there is more liquidity (specifically money closed by Africa-focused funds) in the continent's venture capital space than ever before. In that context, I find recent fund deployment rates to be surprisingly slow at picking up following the capital downturn. I see investors looking for the next generation of 'novel' African tech solutions in...
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