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Experts
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Expertise
Find out how we connect targeted research expertise in academia to your business requirements. Discover how we accelerate business innovation and take care of the paperwork (hourly fees, fixed price, IP acquisition, seed funding)
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Investors
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New Horizons
Find out how we facilitate investments with startups
Investing in startups
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Corporates
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The Methodology
Find out more about methodology behind how we facilitate collaboration between startups and corporates.
How it works
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Case Studies
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Community
A global ecosystem of innovators empowering other innovators.
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A global ecosystem of innovators empowering other innovators.
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Events
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Unicircles
The marketplace for academic expertise and innovation.
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How Entertainment Lawyer John Branca Negotiated for the Beatles Songs Catalog
Posted by
Alumni
from
HBR
November 27, 2024
Law
Entertainment
Harvard Business School professor James K. Sebenius discusses how to deal with tough negotiators effectively and ethically.
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